'Rick and Morty' season 3 spoilers: High expectations and serialized storytelling behind the lack of official return date?

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A couple of months back, in early July, fans were made aware that production for “Rick and Morty” season 3 had already commenced, thanks to an official update. It was then followed by a rough cut of the season’s first look at this year’s San Diego Comic-Con. With almost a couple of months of working on the new installment having gone by, it is a bit unusual that an official premiere date has yet to be disclosed.

Viewers are still holding onto the hope that the animated sitcom will somehow be back on air before the year ends. After all, it was always planned to be that way. However, with the lack of word from Adult Swim, there is still a possibility that season 3 will premiere sometime early next year instead.

Last month, co-creators Justin Roiland and Dan Harmon together with all-around show personnel Ryan Ridley sat down with Shock Ya and explained the back-and-forth that is happening in production.

“Yeah, like internally the bar is very high,” Roiland admitted. “But it’s a good thing because ultimately it’s like, it’s going to result in really, really good episodes across the board. We don’t want to have a bad episode that’s universally considered oh, that’s Rick and Morty’s that may arguably exist already but I dunno.” Chalk up “Rick and Morty’s” continued struggle for better stories to their impressive streak so far that have fans’ expectations at an all-time high.

The continued wait may not just be because the team behind the animated series is striving for greatness. New rumors are suggesting that the show’s third-year run will be the longest installment thus far. This will ultimately coincide with their attempt at a more serialized manner of storytelling. In the first two seasons of “Rick and Morty,” the animated show heavily relied on episodic elements which demanded more work for a longer season. By incorporating a recurring theme for a couple of chapters, the writers will be able to tap into the same elements which in turn will flesh out the characters.