Nintendo officially announces new Mario film with ‘Minions’ film studio

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Nintendo's game character Super Mario is seen on a screen at the presentation ceremony of Nintendo's new game console Switch in Tokyo, Japan January 13, 2017. REUTERS/Kim Kyung-Hoon

Nintendo has officially announced the upcoming film featuring its most iconic character Super Mario, in partnership with the film studio that created “Despicable Me” and “Minions.”

The Japanese video game titan is collaborating with American animation studio Illumination Entertainment to bring forth a brand new animated feature centering on the world’s most well-known video game icons.

Nintendo revealed the news through social media via a Twitter post. Shigeru Miyamoto, the creator of the Super Mario video game franchise, will produce the film, along with Chris Meledandri, the chief executive officer of Illumination. The film will be distributed by Universal Pictures.

Illumination is not a stranger to children-oriented animated films. Popular for its “Despicable Me” franchise and its spin-off “Minions” film series, the studio has also produced “Hop” and “The Secret Life of Pets.” Its films have grossed a total of $5.7 billion worldwide.

Nintendo, meanwhile, continues to be successful in the video game front, with its most recent and most modern video game console becoming one the best-selling consoles in the world. However, the Japanese company has recently been making a push to diversify its products and how its intellectual properties are used.

In 2016, Nintendo lent its Pokemon franchise to game developer Niantic to release the massively popular “Pokemon Go” mobile game. Nintendo itself has expanded to the mobile phone market with apps like “Fire Emblem Heroes” and “Animal Crossing: Pocket Camp.” The company has also recently announced that a new Mario Kart mobile game is in development.

Universal Studios is also opening a Nintendo-themed area in its Osaka theme park. Similar areas are also planned to be built for its parks in California and Florida.

The upcoming film will be the second ever Super Mario film to be produced. Back in 1993, “Super Mario Bros.” was released, starring Bob Hoskins. The film flunked, both from critical and commercial standpoints.