Former United States President Barrack Obama is reportedly in negotiations with video streaming titan Netflix to produce a series of high-profile television shows.
Although details about the production partnership are scarce, sources familiar with the situation say the discussions are in an advanced stage. Once finalized the former president and his wife, Michelle, will be involved in producing a series of shows for Netflix.
With the partnership, Netflix will have another big-name personality working on its shows, marking another win for the streaming service as it looks to continue its domination of the streaming market despite the growth of its competitors.
On the other hand, the partnership will provide the Obamas with a new platform to reach massive audiences worldwide, following their departure from the White House, where they spent eight years as President and First Lady. Netflix has more than 117 million subscribers, 55 million of whom are in the United States.
There are currently two potential shows that are being explored in the discussion between the parties. One is a show wherein the former president will moderate conversations about topics that dominated his presidency, including health care, voting rights, immigration, foreign policy, and climate change.
Another show would involve Michelle and could feature topics that she championed during her time as the first lady.
Netflix is staying mum about the negotiations, as is Obama spokeswoman Katie Hill, who declined to comment about the report. The Obamas’ senior advisor, Eric Schultz, said the couple believes in the power of storytelling.
“President and Mrs. Obama have always believed in the power of storytelling to inspire,” he said. “Throughout their lives, they have lifted up stories of people whose efforts to make a difference are quietly changing the world for the better. As they consider their future personal plans, they continue to explore new ways help others tell and share their stories.”