News regarding the sixth generation Camaro has been making rounds all over the web these past few weeks attesting that car enthusiasts and fans are excited to see what car manufacturer Chevrolet has been up to with the iconic car.
“Classic” as fans may call it but the newest addition to the Camaro line up has recently been released in a non-traditional approach but in a still very much effective way. Instead of a usual car debut where media outlets are given a specific time and place for the unveiling of the new product, a handful of acknowledged and reliable automobile journalists were invited to a simultaneous release across 48 states in the U.S.
The process was simple – the invited guests were given the chance to drive the new Camaro model. He or she would be driving to a specific location with the route in free form. Thus, every driver had the chance to pick which road he or she would like to take. Once a turn was done, a new set of drivers would drive the available cars to continue the journey. Each driver was given a debit card to pay for food and gas and was also asked to use the integrated OnStar system, which turned the car into a roving 4G LTE Wi-Fi hotspot, to arrange hotel accommodations if needed. The automotive journalists then were asked to post photos on their social media accounts with the tag “#FindNewRoads.”
Aesthetically, the new Camaro is redesigned for a more modern look but the core of the car is still very true to its roots. Cross sections of front grille as well as two extra vents that hide flat DRLs accompany the new head and taillights that have their own LED designs. It is also by far the lightest of all the Camaro vehicles as it is 368 pounds lighter than its predecessor.
The 2016 Chevrolet Camaro is lined up for a fall release, and its price will start at $25,700.